21 days.
5 daily habits.
The metabolic Boost your body has been Craving
IGNITE — The 21-Day Metabolism Challenge where you commit to the 5 most powerful natural metabolic boosters every day, track your progress in real time, and get paid to do it!
Led by Dr. Hailey Heishman, ND · $42 · Starts June 22, 2026
Trusted by women across the world
✳︎
Licensed Naturopathic Doctor
✳︎
Founder, Heishman Healing Foundation
✳︎
500+ women supported through naturopathic care
✳︎
Trusted by women across the world ✳︎ Licensed Naturopathic Doctor ✳︎ Founder, Heishman Healing Foundation ✳︎ 500+ women supported through naturopathic care ✳︎
Every weight loss program you've ever tried was designed for a body that doesn't change.
Yours does.
Every single month, your metabolism shifts. Your hunger signals change. Your insulin sensitivity fluctuates. Your cortisol patterns look different. Your body's relationship with food, movement, sleep, and stress is dynamic not static.
And yet every program hands you the same meal plan, the same workout, the same daily checklist and tells you to repeat it indefinitely. To be consistent. To push through. To not let your hormones "get in the way."
This is why you feel like you're failing when you're not.
You're not lazy. You're not undisciplined. You're not the person "this doesn't work for."
You are a woman with a complex, responsive, intelligent metabolism and nobody has ever given you the manual for it.
IGNITE is the manual.
Here's what the research actually shows about sustainable metabolic health:
It doesn't come from the perfect diet. It doesn't come from the hardest workout. It doesn't come from a supplement stack or a biohack or a 75-day challenge that asks you to be the same every day.
It comes from five things. Done consistently. For long enough to work.
Resistance training. Adequate nutrient intake. Quality sleep. Daily movement. Circadian alignment.
That's it. Five levers. All of them free. All of them backed by decades of clinical evidence. And most women have never been taught to use them together — consistently, daily, with the education to understand why they work.
IGNITE is 21 days of doing exactly that. With a naturopathic doctor guiding every step.
"I know what I'm supposed to do. I just can't stay consistent. Nothing is working anymore"
And every time I heard it, I thought the same thing: you can't stay consistent with something you don't fully understand.
When you know why resistance training raises your resting metabolic rate by ~96 calories per day you don't skip it.
When you understand why 7–9 hours of sleep is a metabolic intervention and not just a luxury — you protect it.
When you see the data on what adequate nutritional intake does for hunger, body composition, and muscle preservation you prioritize it differently.
Understanding is the missing link between knowing what to do and actually doing it every day.
IGNITE gives you both: the daily habits AND the clinical education that makes them stick.
And then, for the women who want to go further, Inner Fire takes everything deeper. More clinical detail, personalized protocols, live coaching, and lab review. You’ll learn more about this in the challenge.
I built this challenge because the women in my practice kept telling me the same thing:
The 5 habits you'll do every day for 21 days:
These are not random. They are the five interventions with the strongest evidence for raising metabolic rate, improving body composition, and sustaining fat loss naturally.
1. 🏋️ RESISTANCE TRAINING — 3x/week
The only exercise proven to raise your resting metabolic rate long-term. Builds the lean mass that burns more calories around the clock. Protects bone density. Non-negotiable. (Full beginner-friendly workout videos are included in the challenge so you never have to guess or wonder what to do)
2. 🥗 ADEQUATE NUTRITION — Protein + Fiber Daily
Protein is your most powerful metabolic tool because it's the most thermogenic macronutrient, the most satiating, and the primary driver of lean mass preservation. Fiber supports blood sugar, gut health, and satiety. We’ll track both and understand them on a deeper level. This isn’t the trendy “fiber maxxing and 200g of protein” hype you’re seeing all over the internet. It’s intentional, clinically strategic, and built to support your individual health. (We go much deeper on nutrition science inside Inner Fire.)
3. 😴 SLEEP — 7–9 Hours Every Night
Less than 7 hours of sleep adds ~253 calories to your day through disrupted hunger hormones before you make a single food choice. Sleep deprivation triples your risk of weight loss failure. Sleep is a metabolic intervention. We treat it like one.
4. 🚶 8,000 STEPS — Daily Movement
Zone 2 daily movement for fat oxidation, cardiovascular health, blood sugar regulation, and mood. This isn’t a punishment, it’s a prescription that works.
5. ☀️ CIRCADIAN ALIGNMENT — Natural Light + Meal Timing
Your body runs on a biological clock. Morning light sets your cortisol rhythm. Evening light disrupts melatonin. Front-loading calories earlier in the day produces meaningfully more fat loss than evening-heavy eating. Aligning your life with your circadian biology is one of the highest-leverage, lowest-cost metabolic interventions available. (We go deep on this in Inner Fire — including the full research on meal timing and hormonal cycling.)
BONUS: 🧠 STRESS + MINDSET
Addressed weekly. Cortisol is the hormone most likely to undermine everything else on this list. We approach it with intention.
The best part? I’ll pay you to do the work
IGNITE is a Win It Back Challenge.
Here's how it works:
All weekly tasks must be timestamped within their weekly timeframe — Week 1 tasks completed in Week 1, Week 2 tasks in Week 2, Week 3 tasks in Week 3. Submit all 3 weekly check-in forms by their due dates (Day 7, Day 14, Day 21). The challenge platform records your timestamps automatically. No manual verification. No honor system gray area.
You win your $42 back. Simple.
But here's the thing… after 21 days of building these habits, understanding your metabolism, and feeling what these 5 boosters do to your body? Most women don't want their money back.
They want to keep going.
So you have two options when you complete the challenge:
Option A — Take your $42 back. You did the work. You earned it. No questions asked (This is what I mean when I talk about FREE MEDICINE)
Option B — Apply your $42 toward Inner Fire. Keep the momentum. Take what IGNITE started and go 6 weeks deeper with weekly live coaching calls, a full metabolic curriculum, personalized lab review (VIP), and the community to make it last.
Inner Fire is where IGNITE graduates go when they're ready to build something permanent.
Most women choose Option B.
Here's why: by Day 21, they understand their metabolism well enough to know exactly what comes next. And they're not willing to stop.
Everything inside IGNITE:
THE PLATFORM — All content lives inside a secure health platform used by naturopathic doctors and functional medicine practitioners. Each day has its own module with video, education, and daily task check-offs. Your progress is tracked automatically. The community chat is built in.
PREP WEEK / PRE-CHALLENGE — Before Day 1, you get:
→ Metabolic Labs 101 one-pager — what to get, how to interpret your results, what "optimal" vs. "normal" means
→ Access to the Metabolism 101 Masterclass (watch before the challenge begins)
→ Food tracking practice — a simple 3-day exercise to understand your current protein and fiber intake before we optimize
DAY 0 — CHALLENGE OVERVIEW VIDEO + CHECK-IN FORM — Day 0 sets the intention. Watch the overview video, complete your baseline check-in, and arrive at Day 1 with context.
WEEK 1 — UNDERSTAND YOUR FIRE — Days 1–7
Mini-class on “The Root Causes of Weight Loss Resistance” + why the 5 metabolic boosters work
Find Your Root Cause workbook
Live Kick-Off Call with Dr. Hailey, ND
Strength training videos
Nutrition tip day
Circadian alignment day
Weekly reflection + check-in form
WEEK 2 — FUEL YOUR FIRE — Days 8–14
Mini-class on “Nutrition science, circadian alignment, metabolic adaptation”
Strength training videos (M/W/F)
Nutrition tip day
Circadian alignment deep dive (meal timing, sunlight, sleep)
Weekly reflection + check-in form
WEEK 3 — FAN THE FLAMES — Days 15–21
Mini-class on “Hormones, labs, supplements, mindset, and the long game”
Strength training videos (M/W/F)
Mindset + stress day
The long game: maintenance, reverse dieting, preventing weight regain
Final check-in
Live Q&A with Dr. Hailey, ND & IGNITE Graduate celebration + Win It Back redemption
YOUR IGNITE DAILY HABIT TRACKER — Tracking the 5 metabolic boosters each day is easy and seamless. Your accountability tool for all 21 days is built directly into the challenge system so every check-off is logged automatically (and counts toward your Win It Back completion).
IGNITE starts the fire. Inner Fire sustains it.
IGNITE gives you the foundation — the 5 daily habits, the clinical context to understand them, and 21 days of consistency that most programs never create.
Inner Fire is where we go deeper. Personalized root cause analysis. Full 6-week metabolic curriculum. Weekly live coaching calls. Lab review (VIP). Community. A protocol that's built specifically for your body.
The women who go through IGNITE first arrive at Inner Fire already fluent in their own biology. They know their root cause. They've felt what the 5 boosters do. They're ready.
IGNITE graduates get exclusive early access and their $42 applied toward Inner Fire.
Throughout the challenge, you'll see exactly what's waiting for you on the other side.
MEET Dr. Hailey
Dr. Hailey Heishman is a licensed Naturopathic Doctor and the founder of the Heishman Healing Foundation — a nonprofit dedicated to making natural medicine accessible to every family that needs it.
She built her practice on one conviction: that women are not failing their health. Their health system is failing them. That weight loss resistance is not a character flaw. That "normal labs" is not a complete answer. That the body is not the enemy and that when you give it the right information, it responds.
She has walked alongside women navigating thyroid dysfunction, insulin resistance, perimenopause, postpartum weight, PCOS, cortisol-driven weight gain, and the particular, exhausting frustration of doing everything right and seeing nothing change.
Inner Fire is the program she wishes every one of her patients had access to from the very beginning.
"I'm here to teach you how your body works — so profoundly, so completely, that you never have to guess again. And so you can spend the rest of your life feeling the way you were always supposed to feel." — Dr. Hailey Heishman, ND
YOU'RE IN THE RIGHT PLACE IF…
✦ You want to lose weight naturally without injectables, without extreme restriction, without forcing your body into something it isn't
✦ You know the habits that matter but struggle to stay consistent (and you suspect understanding the why would change that)
✦ You feel like your body changed in your 30s or 40s and nobody has explained it in a way that actually makes sense
✦ You want accountability, community, and a platform that tracks your progress automatically
✦ You're ready to commit to 21 days — fully — and want to win your money back when you do
✦ You're curious about Inner Fire but want to experience Dr. Hailey's approach before committing to the full program
If any of this is you — welcome. This was made for you.
THIS IS NOT FOR YOU IF…
✗ You're looking for a passive program — IGNITE requires daily action, every day, for 21 days
✗ You want a meal plan handed to you — IGNITE teaches you how to eat, not what to eat
✗ You're not willing to commit to the Win It Back criteria — the challenge works because of the commitment, not despite it
✗ You want a personalized protocol built specifically for your labs and root causes — that's what you get in Inner Fire, not IGNITE (though IGNITE is the perfect first step)
FREQUENTLY ASKED QUESTIONS:
What exactly is IGNITE?
IGNITE is a 21-day metabolism challenge. Each day you get a module with education, video content, and daily task check-offs for the 5 metabolic boosters. It includes two live calls (kick-off in Week 1, Q&A in Week 3), weekly check-in forms, and a private community chat.
What are the 5 metabolic boosters?
Resistance training (3x/week), adequate protein and fiber intake tailored to YOU, 7–9 hours of sleep, 8,000 daily steps, and circadian alignment (morning/evening light and meal timing). These are the five interventions with the strongest evidence for natural, sustainable fat loss. You do all five, every day, for 21 days.
How does the Win It Back Challenge work?
All weekly tasks must be timestamped within their weekly timeframe — Week 1 tasks completed during Week 1, Week 2 tasks during Week 2, Week 3 tasks during Week 3. You must also submit all 3 weekly check-in forms by their due dates (Days 7, 14, and 21). The challenge platform records your timestamps automatically, so completion is verified without any manual back-and-forth. At Day 21, if you complete all of the above, you can claim your $42 or apply it toward Inner Fire, Dr. Hailey's 6-week Metabolic Mastery Program.
What is Inner Fire?
Inner Fire is Dr. Hailey's 6-week Metabolic Mastery Program — a deeper dive into everything IGNITE introduces. Full curriculum, weekly live coaching calls, personalized lab review (VIP tier), and a protocol built specifically for your body. IGNITE graduates can apply their IGNITE cost of $42 toward enrollment.
Do I need to be a current patient of Dr. Hailey's?
No. IGNITE is open to any woman who wants to build a stronger metabolic foundation. You do not need prior experience with naturopathic medicine. This program DOES NOT establish a Doctor-Patient relationship. It is for educational purposes only.
How much time does this take each day? The daily modules take approximately 10–15 minutes to read/watch. The habit implementation (steps, resistance training on M/W/F, sleep, meal timing) is built into your day — not added on top of it. Live calls are 60 minutes in Week 1 and Week 3.
Do I need equipment for the resistance training?
The workout videos are beginner-friendly and require minimal equipment. Resistance bands and bodyweight options are included. Full equipment options are also provided.
What if I miss a day?
Life happens and you can still get tremendous value from IGNITE regardless. However, the Win It Back criteria requires all weekly tasks to be timestamped within their weekly timeframe. Tasks completed outside their week won't count toward completion. If you miss a day within a given week, you have the remainder of that week to complete it and still qualify. We recommend treating each day as a commitment — that's the whole point.
Is this a natural program? No pills or quick fixes?
Yes. IGNITE is 100% natural and evidence-based. No prescriptions, no injections, no extreme restriction. Foundational naturopathic medicine — movement, nutrition, sleep, circadian health — is the entire framework.
INNER FIRE IS AN EDUCATIONAL PROGRAM ONLY AND DOES NOT REPLACE YOUR DOCTOR.
21 days from now, one of two things happens.
If you join and complete IGNITE: You've built the 5 metabolic habits your body has been missing. You understand your metabolism at a clinical level. You're sleeping better, moving more, eating smarter, and feeling the difference in your body. You win your $42 back — or you apply it toward Inner Fire and keep going.
If you don't join: Same habits. Same patterns. Same frustration. And in 21 days you'll be exactly where you are today.
The challenge is $42 and it was built by a licensed naturopathic doctor who has watched women transform their metabolic health with these exact five habits.
The barrier has been removed. The only thing left is the decision.